Taobao Electric City Hakata, or face each other left and right hands - Electric City, Taobao, e-commerce - HC network appliance industry-hc360

Taobao Circuit City on January 13, 2010 on the line, and this is seen as the beginning of Taobao into B2C. Taobao has been criticized fake encounter, in order to solve this problem, Taobao has done a lot of work, including credit protection, credit system, but
Electronic
Business, after all, a virtual shopping environment, counterfeiting and deception can be reduced, but difficult to stop.

Contrary B2C e-commerce website model can easily put an end to fake issue, so some people feel that the ultimate destination is the B2C e-commerce, not C2C. Taobao Circuit City's on-line should be Taobao beginning to develop B2C area. The model is still the "Taobao up the stage, business business", and Jingdong Mall are getting goods from the enterprise and responsible for their own
Sell
, Logistics, warehousing, sale different.

See today a lot of Taobao, said news outlets under the guise of "excellent", "sophist, " "Don Don" name to their name, and in Taobao Circuit City also found a similarly named business, so named in order to buy or confidence in their own home, which is an indirect confirmation of the B2C C2C compared to great advantage in respect of integrity.

Taobao originally wanted to increase the use of Electric City, Taobao's trustworthiness, reducing fake. But the author believes that the city will lead to electrical Taobao right-hand man Bo mutual problem, which is very difficult to reconcile a contradiction. Although the city requires the seller to pay a higher electrical integrity margin 10, 000 yuan, Taobao Mall than the 5, 000 yuan higher margin. But tens of thousands of 3C unit product, if only ask Taobao business with 1 million as security, whether they can have the constraints of the business? After all, Circuit City's business Taobao individual shops are still mixed, as the main agents, compared to 3C stores and B2C there are still some risks.

Addition, Taobao search results from the current view point of their search results will give priority Taobao Mall, which were ranked in the search engine market behind, which means market in the shops is a large number of individual sellers to experience marginalization. When Circuit City Taobao real size, I would like to search the Top Taobao Circuit City will be at the top, it will undoubtedly Taobao Mall and market sellers are brought against, the right-hand man Bo each situation must be Taobao consideration.

Second, the price of each right hand side of Bo. Taobao Circuit City from the current price point of view, than the mall and the market prices are high. To a
Samsung
PL55 camera, for example, Taobao
Home Appliances
City of the same product prices were 960 dollars, and join Taobao Mall price similar to the related products. The search for general price below the seller at 900 yuan. This also means that prices in the city Taobao C2C home appliances more than 5% higher prices. Online shoppers eye fell on the final price will be, then Circuit City Taobao how to solve the price is higher than a mall, market problems?

Addition, Taobao Mall Circuit City with the ultimate goal is to collect revenue to the business
Service
Fees, and traditional
States United States
,
Suning
The same service fee rebate is a major source of profits. Therefore, this part of the costs reflected in commodity prices, the piece certainly much lower than the cost of Gome, Suning the cost of these traditional channels. But it conducted its own procurement and warehousing, distribution of advantage may not be obvious compared to B2C.

Taobao Circuit City on the same line, it is still difficult to solve some of the C2C business license Quewu name of cheap goods situation, then recommend users to buy expensive goods business practices and Zhongguancun Shopping Mall so there is no difference. Because Circuit City's business is still at the mall or from the Taobao marketplace, and businesses in the management practices on the quality and no real upgrade.

Taobao into Circuit City to B2C, and I think the whole e-commerce industry, a great role in promoting the development, seems worthwhile. But the right-hand facing the issue of inter-Bo, Taobao also need to consider.

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